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What 200 founders told us about their first sales hire
Original survey data on the first sales hire at early-stage companies: who they hired, what they got wrong, and what they would do differently.
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Original survey data on the first sales hire at early-stage companies: who they hired, what they got wrong, and what they would do differently.
We called back every subject from case studies we published in one calendar year to check if the numbers held up. Most did not, in an interesting way.
We ran the same simulation across 40 client companies. The results changed how we design every simulation since.